Another week, another win, and this time it was at the Oscars for the sandwich and food to go industry, otherwise known as the Sammies.

Unbeleafable scooped the New Product Award at the glittering and glamourous awards ceremony at the Royal Lancaster Hotel in London. Tom Robb, National Account Manager, and Lisa Harrison-Bell, Head of Marketing, who were both equally glamourous, were there to pick up the award, which recognises development and innovation by suppliers within the industry and looks at both ingredients and packaging/equipment.

It’s such a fantastic boost for our fabulous team that have been working tirelessly on Unbeleafable. It’s the fourth award for the vertically grown salad since its launch in Tesco stores last summer with Unbeleafable rocket and baby leaves being named the Champion brand in The Grocer’s New Product and Packaging Awards 2023 Deli category and also winning the silver award in the Quality Food Awards 2023.

And earlier this year, Unbeleafable rocket and baby leaves were named the best vegan side at the highly sought-after Vegan Food and Living Product Awards 2024.

GrowUp is in the running some more awards later this year, so let’s hope we continue our winning streak!