Unbeleafable wins New Product Award at the Sammies

Unbeleafable wins New Product Award at the Sammies

Another week, another win, and this time it was at the Oscars for the sandwich and food to go industry, otherwise known as the Sammies.

Unbeleafable scooped the New Product Award at the glittering and glamourous awards ceremony at the Royal Lancaster Hotel in London. Tom Robb, National Account Manager, and Lisa Harrison-Bell, Head of Marketing, who were both equally glamourous, were there to pick up the award, which recognises development and innovation by suppliers within the industry and looks at both ingredients and packaging/equipment.

It’s such a fantastic boost for our fabulous team that have been working tirelessly on Unbeleafable. It’s the fourth award for the vertically grown salad since its launch in Tesco stores last summer with Unbeleafable rocket and baby leaves being named the Champion brand in The Grocer’s New Product and Packaging Awards 2023 Deli category and also winning the silver award in the Quality Food Awards 2023.

And earlier this year, Unbeleafable rocket and baby leaves were named the best vegan side at the highly sought-after Vegan Food and Living Product Awards 2024.

GrowUp is in the running some more awards later this year, so let’s hope we continue our winning streak!

Shiny Happy People 😊

Shiny Happy People 😊

We are over the moon to share that GrowUp Farms has been recognised by the Sunday Times as being one of the best places to work in the UK for 2024, for the second year in a row!

The Sunday Times Best Places to Work list is like the ultimate validation for companies that know how to keep their employees happy and motivated leading to an Unbeleafably positive work environment.

The newspaper once again partnered with the career development platform, WorkL, to create a comprehensive employee survey to build an in-depth picture of employees’ engagement and wellbeing in the workplace. To make the cut, you’ve got to score at least 70% in overall engagement. And guess what? We smashed it!

We’re delighted to be in the top 200 medium-sized businesses in the UK to snag this honour. And with WorkL checking out 50,000 companies, it’s no mean feat.

Our aim at GrowUp Farms is to nurture, educate and develop our employees to be the best they can be, and to encourage their curiosity and their passion.

Our team is the heart and soul of our operation, and we’re committed to making sure they have the most inspiring, rewarding, and—let’s not forget—fun place to work! 🌟

Kate Hofman inspires young minds at Institute of Imagination workshop

Kate Hofman inspires young minds at Institute of Imagination workshop

 

Our wonderful founder, Kate, teamed up with the amazing charity, Institute of Imagination for a fun, educational workshop.  

What went down? Well, Kate got to talk about the work we’re doing at GrowUp and answered brilliant, impactful questions from the Institute of Imagination. They dived deep into GrowUp’s ground-breaking sustainable farming methods, and let us tell you, it was anything but your average classroom lesson!  

The theme of the event was ‘Save, Make, Reinvent!’ –  Kate spilled the tea on sustainability and vertical farming. Her lively chat and passion for her craft sparked imaginations and inspired the next generation. Plus, she gave us the inside scoop on some seriously exciting job opportunities in sustainability. 

But it wasn’t just about fun and games – this workshop highlighted the importance of thinking outside the box when it comes to farming. With the world facing some serious climate challenges, innovative techniques like vertical farming are more important than ever. And thanks to Kate’s infectious enthusiasm and endless knowledge, we’re willing to bet there’s a whole bunch of future entrepreneurs out there, ready to make their mark on the world.

GrowUp Founder Kate Hofman named in top 10 of tech trailblazers

GrowUp Founder Kate Hofman named in top 10 of tech trailblazers

GrowUp Farms founder Kate Hofman has been named in The Grocer’s top 10 women shaping the future of grocery technology.

Talking about making this impressive top 10 of tech trailblazers, Kate said: “I’m both honoured and excited to be included on this list – and also a good shake-up of my imposter syndrome because I don’t think of myself as a woman in tech!

“I am really starting to take my position as a role-model in business seriously – again, not easy with that imposter syndrome whispering in my ear. And there is always more we can do to improve representation so that any young person with brilliant potential can look at people in positions of authority and power and think “that could be me one day!”

According to Kantar research commissioned by HelloFresh that The Grocer featured in their focus on this top 10, 49% of young women in the HelloFresh survey said that seeing more women in leadership roles would encourage them to enter the sector, and they are inspiring others to join them.

Kate is rubbing shoulders in this top 10 of tech trailblazers with some very impressive women, including: Hannah Gibson, CEO, Ocado Retail; Rachel Higham, chief digital and technology officer, M&S; Suzy McClintock, grocery and retail VP, Deliveroo; Claire Pointon, MD, Just Eat UK; Clodagh Moriarty, chief retail and technology officer, Sainsbury’s; Anne Marie Neatham, chief solutions officer, Ocado Intelligent Automation; Sophie Trueman, UK MD, Too Good To Go, Ursula Lavery, technical & RD director, Moy Park; and Taisiya Merkulova, data and tech e-commerce director – Europe, PepsiCo.

GrowUp Farms wins gold at Vegan Food and Living Product Awards 2024

GrowUp Farms wins gold at Vegan Food and Living Product Awards 2024

GrowUp Farms’ Unbeleafable rocket and baby leaves salad was named the best vegan side at the prestigious Vegan Food and Living Product Awards 2024.

The Unbeleafable range launched in Tesco stores across the UK last summer and the judges at the Vegan Food and Living Product Awards 2024 gave the rocket and baby leaves salad the gold award, describing it as “the perfect combination of fresh, healthy ingredients, innovative farming and sustainable practices”.

This is the third award for Unbeleafable after the rocket and baby leaves were named the Champion brand in The Grocer’s New Product and Packaging Awards 2023 Deli category and they also won the silver award in the Quality Food Awards 2023.

https://unbeleafable.co.uk

Pioneering vertical farm GrowUp Farms wins sixth award in six months

Pioneering vertical farm GrowUp Farms wins sixth award in six months

Pioneering vertical farm GrowUp Farms has added another award to its trophy cabinet after scooping the Best SME of the Year accolade at the edie Awards last week.

Now in its 17th year, the edie Awards are the UK’s largest sustainable business awards scheme and they celebrate companies that are making outstanding progress on sustainability initiatives. They are organised by business media brand edie, which delivers news and events to sustainability, energy and environmental professionals.

The edie award is the sixth award for GrowUp Farms in just over six months and follows hot on the heels of its success for its ready-to-eat, bagged salad brands, Unbeleafable and Fresh Leaf Co. which won The Grocer New Product and Packaging (Champion) 2023 and The Grocer New Product and Packaging (Silver) 2023 respectively. Unbeleafable also won Silver the Salad category in the All-Year Round categories in the Quality Food Awards.

GrowUp Farms won the Sustainability Excellence Champion (Climate) 2023 in the FPC Fresh Awards and GrowUp Farms founder Kate Hofman was named Southeast Sustainability Entrepreneur of the Year 2023 in the Great British Entrepreneur Awards.

GrowUp Farms became the first vertical farm in the UK to launch a branded, ready-to-eat bagged salad into a major supermarket group with the launch of Fresh Leaf Co. into Iceland stores in February 2023. Fresh Leaf Co. is also now stocked in SPAR stores too.

Last summer, GrowUp Farms also launched Unbeleafable, a range of ready-to-eat bagged salad grown at its farm in Kent. The salad collection is available to buy at Tesco stores across the UK.

The salad leaves that are grown at the farm are longer lasting than other salad brand on the market because they are grown in a controlled environment without pesticides or being chlorine washed – all processes that degrade the leaves.

Reflecting on the awards success, GrowUp Farms founder Kate Hofman said: “It’s a real honour to win SME of the Year award. While our journey as an SME began 10 years ago in a small shipping container on a roof in east London, the last year has really seen us reap the rewards of all of the hard work that we have put into getting to this point. Being able to say that we are the first vertical farm to launch a branded ready-to-eat salad into a supermarket group with leaves that last longer than other bagged salad is a huge achievement, and something we are proud of.

“We are grateful to the edie judges for recognising all of the work that we have undertaken to create a vertical farm that truly lessens the impact of its activity on the environment. We are ambitious, optimistic and passionate about growing salad leaves in the most sustainable way possible so that we can feed the nation with home-grown leaves all year round.”

growupfarms.co.uk/

freshleafco.co.uk/

unbeleafable.co.uk/